Strengthening Advocacy Through Brand Identity & Targeted Advertising
CLIENT
Indian River Neighborhood Association
WHAT WE DID
Video Production
Digital Marketing
Google Programmatic
Google Analytics
Logo Design
Publication Design
Print Production
Over the summer in 2023, Ironside created a captivating 15-second video preroll ad and distributed it on Google programmatic to residents of Vero Beach ages 25 and over to raise awareness for the clean water initiative. Alongside the digital ad campaign, we crafted a new logo and brand identity that authentically reflect the organization’s deep respect for and commitment to protecting our natural world. To further support their mission, we designed and produced a magazine that effectively communicates their vital work to the community, fostering awareness and advocacy.